Supermodel Kate Moss and Okay-pop singer Seonghwa have been enlisted by Parisian designer Isabel Marant’s eponymous model to star within the spring/summer time 2025 marketing campaign.
Photographed by Robin Galiegue, and styled by former Vogue Paris editor-in-chief Emmanuelle Alt, the imagery embodies “the easy Parisian sensibility” of the labels newest assortment.
Moss, a long-time collaborator of the model, showcases key items and equipment from the capsule, most notably the brand new Altay bag in black leather-based, alongside the signature Hobo Gentle bag, identified for its bohemian enchantment.
Seonghwa – a member of supergroup ATEEZ – sports activities the model’s menswear providing, taking part in with the “artwork of texture and silhouette by means of paisley print shirts and distressed denim”.
The French trend home shared the information on Instagram, posting: “Isabel Marant is proud to unveil the brand new spring/summer time 2025 marketing campaign that includes Kate Moss – the quintessential Isabel Marant girl, who’s the right embodiment of the home’s easy attract.”
While designer Marant stated of Seonghwa to WWD: “Once I met him for the primary time final Could in Los Angeles, I used to be fairly amazed on how he appropriated my garments and made them its personal — there’s one thing electrical about Okay-pop, its fusion of previous and future, the way in which it reinvents itself always. That’s precisely how I see my designs.”
“Style needs to be playful, spontaneous and a bit unpredictable. Seonghwa redefines ‘Parisian Cool’ and I’m very excited for this collaboration.”
Isabel Marant is a French clothier identified for her easy, Parisian-chic aesthetic that blends bohemian, rock, and sporty influences.
She launched her eponymous model in 1994, gaining a robust following for her laid-back but refined designs, usually that includes slouchy silhouettes, embroidered particulars, and Western-inspired parts.
