In principle, B2B content material advertising and marketing must be the right lead technology machine. You create invaluable content material, your excellent purchasers discover it, they belief you, they usually convert. Easy, proper? But most B2B firms battle to show readers into leads, not to mention paying prospects. The issue...
‘Brain rot’ content helps me relax – does it really deserve such a bad reputation?
‘Mind rot’ was final yr’s Oxford English Dictionary ‘phrase of the yr’ (I imply, technically it’s two phrases however no matter), referring to the “supposed deterioration of an individual’s psychological or mental state, particularly considered on account of overconsumption of fabric (now notably on-line content material) thought of to be...